Pakistan International Freight Forwarders Association
A strategic social media presence built to strengthen PIFFA's digital reach, engage the logistics community, and grow its professional audience across key platforms.
Building a stronger digital presence for the logistics industry.
PIFFA (Pakistan International Freight Forwarders Association) is the sole representative trade body of Pakistan's freight forwarding and logistics sector, registered with the Ministry of Commerce, Government of Pakistan, and affiliated with FIATA, Zurich. Representing hundreds of member companies across land, air, ocean and multimodal transport, PIFFA sets industry standards and drives professional conduct for Pakistan's logistics industry.
PIFFA needed a focused digital presence that could connect with freight forwarding and logistics professionals, communicate its programs and certifications, and expand its reach across multiple social platforms.
Consultoria Hub managed PIFFA's social media presence across Facebook, Instagram, YouTube, LinkedIn and TikTok, combining platform-specific content with ongoing performance analysis to build an engaged, industry-qualified digital community.
What we
built.
The main work delivered by Consultoria Hub for this project, from digital experience to supporting systems.