Sep 2025 – Jan 2026Consultoria Hub

Overview

Results in one line: in five months FN Prep moved from a barely visible site to a growing source of organic enquiries for UK Amazon FBA prep and 3PL searches. Organic users nearly tripled, Google clicks more than tripled and ranking keywords grew 3.6x, with every month better than the last.
Organic Users (GA4)
25 → 73
▲ +192% · Sep 2025 → Jan 2026
Google Clicks (GSC)
60 → 190
▲ +217% month over month growth
Search Impressions
12.5K → 31.2K
▲ +150% · peak in Jan 2026
Ranking Keywords
47 → 169
▲ 3.6x · Semrush
Avg. Google Position
44.1 → 36.7
▲ 7.4 places higher
AI Search Visibility
0 → 14
▲ 10 AI-cited pages, 7 in ChatGPT

Organic Growth

Organic Users — Google Analytics (GA4)

25Sep '2540Oct '2554Nov '2566Dec '2573Jan '26

Google Clicks — Search Console

60Sep '2590Oct '25106Nov '25169Dec '25190Jan '26
MonthGA4 Organic UsersGA4 New UsersGSC ClicksGSC ImpressionsAvg. CTR
Sep 202525226012.5K0.5%
Oct 202540389010.2K0.9%
Nov 2025544910611.9K0.9%
Dec 2025666416918.8K0.9%
Jan 2026737119031.2K0.6%

Oct 2025 organic users grew +60% vs Sep. Dec and Jan kept growing even through a major Google update that lasted around three weeks and dipped traffic across the web.

Search Visibility

Monthly Search Impressions (K) — GSC

12.5KSep '2510.2KOct '2511.9KNov '2518.8KDec '2531.2KJan '26

Average Google Position (lower is better)

44.1Sep '2543.7Oct '2537.8Nov '2538.5Dec '2536.7Jan '26

Ranking Keywords — Semrush

47Sep '2555Oct '2568Nov '25115Dec '25169Jan '26
Semrush SnapshotSepOctNovDecJan
Ranking keywords475568115169
Authority Score66688
Est. organic traffic33395164
Referring domains / backlinks–––149 / 213–

Semrush traffic is an estimate. Its sharp step up in late Nov 2025 (3 → 39) lines up with the first wave of ranking gains. CTR dipped to 0.6% in Jan only because impressions grew faster than clicks as new keywords entered the index.

Timeline

1

September 2025 · Foundation

Blogs, backlinks, indexation and content set up. 47 keywords ranking, 60 clicks, 25 organic users. Avg. position 44.1.

2

October 2025 · Momentum

5 blogs, internal linking, Google Business Profile optimisation and Bing Webmaster set up. Organic users +60%, clicks 60 → 90, keywords 55. GBP directions 33 → 56.

3

November 2025 · Breakout

Comparison and checklist content (3PL vs 4PL, in-house vs outsourcing, FBA prep checklist). Keywords 68, Semrush traffic spikes 3 → 39, position improves to 37.8. Bing clicks 155 (1–25 Nov).

4

December 2025 · Scale

UK and EU expansion content: freight forwarding, 3PL Italy, FBA prep for UK and EU. Keywords cross 100 (115), clicks 169, Authority Score 6 → 8, 149 referring domains.

5

January 2026 · Record month

Canada and UK city pages. Keywords 169, clicks 190, impressions 31.2K, avg. position 36.7. AI visibility 14 with 10 cited pages. Homepage clicks +97%.

Content & Top Pages

Blogs Published
17
5 months · UK, EU and Canada intent
Homepage Clicks
347
▲ +97% · Jan 2026 GSC Insights
/3pl Page Clicks
16
▲ +300% · Jan 2026
Pricing + Contact Clicks
13 + 11
▲ Bottom-funnel pages getting traffic
MonthBlogsTopics
Sep3Why Outsourcing Fulfilment Is the Key to eCommerce Success; 3PL: Everything You Need to Know; What Is a 3PL Company?
Oct5How to Avoid Amazon FBA Rejections; TikTok Fulfillment; 3PL Logistics Services; eBay Fulfilment Services; Managing E-Commerce Returns (UK)
Nov3In-House Fulfilment vs Prep Centre; 3PL vs 4PL; Amazon FBA Prep Requirements Checklist
Dec3Best Amazon FBA Freight Forwarder; 3PL Italy; FBA Prep Solutions for UK and EU
Jan3Amazon FBA Prep Services in Canada; 3PL Services in Canada (2026); Amazon Prep Center Birmingham, Manchester & London

Strategy: start with 3PL basics, add marketplace-specific topics (Amazon, eBay, TikTok), then expand geographically (UK cities, Italy, EU, Canada). Each blog was supported by backlinks and internal linking.

AI Search & Bing

AI Visibility
0 → 14
Semrush · Sep to Jan
Cited Pages
1 → 10
Nov 2025 → Jan 2026
ChatGPT Cited Pages
7
From 0 in Dec 2025
Google AI / Gemini
1 mention each
AI Overview, Gemini; AI Mode cites 3 pages
Bing WebmasterClicksImpressionsAvg. CTR
Oct 20251095.4K2.00%
Nov 2025 (1–25)1556.3K2.45%
Dec 20251597.7K2.07%

Bing clicks grew +46% from Oct to Dec at a CTR above Google’s. Google Business Profile (Oct): calls 1 → 5, direction requests 33 → 56.

Key Achievements

Traffic nearly tripled

Organic users 25 → 73 (+192%) and new users 22 → 71.

Clicks 3x

Google clicks 60 → 190, impressions up 150%.

169 ranking keywords

Up from 47 in Sep, crossing 100 in Dec and 160 in Jan.

Authority rising

Authority Score 6 → 8 with 149 referring domains.

Resilient to Google update

Grew through a three-week core update while traffic dipped across the web.

Visible in AI search

10 AI-cited pages and AI visibility 14, 7 pages cited in ChatGPT.

Presented by Consultoria Hub

Prepared by Consultoria Hub — The Right Advice, managing FN Prep’s SEO, content, link building and local search. consultoriahubagency.com

FN Prep (fnprep.com) | SEO Case Study | Sep 2025 – Jan 2026
Organic users from Google Analytics 4. Clicks, impressions and position from Google Search Console. Keywords, authority and AI visibility from Semrush. Bing from Bing Webmaster Tools.